Licensed in California

Health Insurance in California

Compare private PPO-style and ACA coverage in California with a licensed advisor by your side. Real options, plain English, no pressure.

  • MarketplaceCovered California
  • State mandateYes, with penalty
  • Medicaid expansionYes

Finding the right health insurance in California doesn't have to be confusing. Whether you're self-employed, running a business, driving routes, working travel-nurse contracts or covering your family, I'll help you understand your options and choose coverage that fits: private plans available year-round, or ACA coverage through Covered California that may qualify for subsidies.

How to buy health insurance in California

California runs its own state-based marketplace, Covered California. That's where ACA plans and income-based premium tax credits are available, and open enrollment deadlines can differ from the federal HealthCare.gov schedule. I can help you enroll in a Marketplace plan at no extra cost, or show you private PPO-style alternatives that may fit better if you're healthy and don't qualify for much of a subsidy.

Who I help in California

Serving all of California

I work with clients across California, from Los Angeles, San Diego, San Jose and Sacramento to rural counties, by phone, text and video. No office visit needed. Coverage options and networks vary by county, so we start with your ZIP code.

Open enrollment & year-round options

ACA open enrollment happens once a year, starting in the fall, and Covered California sets its own deadline. Missed it? A qualifying life event (moving, losing coverage, marriage, a new baby) opens a Special Enrollment Period, and many private and supplemental plans are available year-round. Here's how Special Enrollment Periods work.

Honest note: some private options are limited-benefit or excepted-benefit plans that are not ACA-qualified major medical and don't count as minimum essential coverage, which matters in California because of its state mandate. I'll always tell you exactly which is which before you decide.

California questions

Health insurance in California: FAQ

Is health insurance mandatory in California?
Yes. California has its own individual mandate, so going without qualifying coverage can mean a penalty on your state tax return (unless you qualify for an exemption). The federal penalty has been $0 since 2019. This makes it especially important to know whether a plan counts as minimum essential coverage.
Where do I buy ACA coverage in California?
California runs its own marketplace, Covered California. ACA plans and income-based subsidies are applied for there rather than on HealthCare.gov. You can also enroll with the help of a licensed agent like me at no extra cost.
Does California have expanded Medicaid?
California has adopted ACA Medicaid expansion, so adults with household incomes up to about 138% of the federal poverty level may qualify for Medicaid. Above that, Marketplace subsidies may apply. I'll help you figure out which side of the line you fall on.
What does health insurance cost in California?
Premiums in California depend on your age, ZIP code, tobacco use, household size, income, and the type of plan. Subsidies can cut Marketplace premiums sharply for people who qualify, and private plans can fit tighter budgets for healthy applicants. The fastest way to see real numbers is a free 15-minute review.
Can I get coverage in California outside open enrollment?
Yes, in two ways. A qualifying life event (losing other coverage, moving, marriage, a new baby) opens a Special Enrollment Period, usually 60 days long. Separately, many private and supplemental plans can be applied for year-round, subject to underwriting.
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